Rene Rios, right, a member of the San Felipe Creek Coalition, helps three-year-old Jayce Arredondo, left, with a coloring project at the coalition’s station at the 2026 Del Rio Monarch Festival on Friday. Oct. 23. (Photo by Karen Gleason)

NEWS — Hundreds celebrate epic migration at third annual Monarch Festival

By Karen Gleason

The 830 Times

Hundreds of Del Rio residents made their way to historic Brown Plaza in the city’s San Felipe neighborhood Friday, Oct. 23, to celebrate the third annual Del Rio Monarch Festival.

Visitors began arriving at the plaza as soon as the festival began at 5 p.m. The autumn afternoon was flawless, with temperatures in the low to mid-80s, a mostly clear sky and a soft, balmy breeze blowing from the southeast.

Dozens of youngsters, from toddlers to teens, and a handful of adults dressed in their best Monarch butterfly-themed costumes, many of them handmade, to participate in the 2026 Del Rio Monarch Festival costume contest held at Brown Plaza on Friday, Oct. 23. (Photo by Karen Gleason)

Food and drink vendors set up at strategic sites around the plaza and included Rosy’s Gorditas, a food truck serving delicious fried dough shells stuffed with savory ground beef and potatoes, shredded cabbage and chopped tomatoes, as well as plates of street tacos.

Also on hand was Allison Hubbard’s Sip Society, a portable drink stand where Hubbard mixes up generous fancy lemonades with a variety of add-ons like sweet fruit syrups and sparkling sodas.

Winners of the 2026 Del Rio Monarch Festival costume contest include two-year-old Eloísa Ortiz, foreground, in the baby/child division; August Avila, left, 16, who won the teen division; and Irma Berreles Ojeda, right, who won the adult division. Each of the winners received a $100 Visa gift card, sponsored by The 830 Times. (Photo by Karen Gleason)

City employees, led by Community Services Director Esme Esparza and Communications and Marketing Director Peter Ojeda, who spearheaded organization of the festival, were on hand to register participants and provide information to festivalgoers.

The first 100 people to register also received a beautiful pin specially designed for the occasion.

Various tents and tables were set up on the plaza. Most of these catered to younger festival attendees, but parents accompanied their children to each.

Aubrey Sanchez, right, a member of the local public school district’s Ready Set Teach program, applies a temporary butterfly tattoo on the arm of Kataleya Alcala, left, 7, one of hundreds of youngsters who attended the 2026 Del Rio Monarch Festival on Friday. Oct. 23. (Photo by Karen Gleason)

Members of the local public school district’s Ready Set Teach organization set up tables where they applied temporary tattoos to visiting children. At the other end of the table, more organization members helped youngsters create their own crowns with gold-colored cardstock, sparkling rhinestones and glitter.

Youngsters and adults could get designs painted on their faces by Jessica Garcia in her Face Painting By Jessica tent or have their caricatures drawn by Del Rio artist Jose Gaitan.

At another table, Rene Rios, representing the San Felipe Creek Coalition, used coloring sheets to educate young and old about the fascinating life cycle and the epic migration of monarch butterflies, where the annual journey passes through Val Verde County and Del Rio every October.

Adrian Falcon, center, Del Rio artist and owner of the Falcon Gallery, is joined by Brenda
Hernandez, foreground, director of the Falcon Arts Center; and Isabel Gallegos, background, of
the Mexican Consulate in Del Rio; as he applies paint to a large painting he is creating for the
consulate. Falcon and his team set up a station at the 2026 Del Rio Monarch Festival at Brown Plaza on Friday, Oct. 23, so attendees could watch the process. (Photo by Karen Gleason)

Adults attending the festival enjoyed several rounds of plant lotería run by Casa de la Cultura Executive Director Lupita De La Paz. Winners of each round were awarded various types of potted plants to take home to their own gardens.

De La Paz also ran a “plant swap.” Festivalgoers who brought in a plant or clean cutting from their own gardens were given “Monarch Bucks,” which they could use later to “buy” a plant someone else had brought in.

Lupita De La Paz, standing at center, calls out a card in a round of plant lotería, held in the courtyard outside the Casa De La Cultura during the 2026 Del Rio Monarch Festival on Friday. Oct. 23. De La Paz served as one of the event’s organizers. (Photo by Karen Gleason)

This feature of the festival proved immensely popular, with dozens participating.

Matlachines (devotional dancers) with Del Rio’s Danza Guadalupana perform one of their synchronized dances during the 2026 Del Rio Monarch Festival at the city’s historic Brown Plaza on Friday. Oct. 23. (Photo by Karen Gleason)

Grownups also enjoyed music played by DJ Yessy and spirited performances by Ballet Folklorico Macuilxochitl and several synchronized dances offered by matlachines with the group Danza Guadalupana.

Following the dance performances, a monarch costume contest and parade commenced, with prizes awarded to the best costumes in three age categories — child, teen and adult.

Folkloric dancers with the dance group Macuilxochitl perform for hundreds of Del Rioans who attended the 2026 Del Rio Monarch Festival at Brown Plaza on Friday, Oct. 23. (Photo by Karen Gleason)

Two-year-old Eloísa Ortiz took home first prize in the child category; August Avila, 16, won top honors in the teen category; and Irma Berreles Ojeda earned first place among the adults.

Each winner received a $100 gift card sponsored by The 830 Times. In the interest of full disclosure, this writer served as one of the contest judges.

Jessica Garcia, right, owner of Face Painting By Jessica, paints a design on Ikal Falcon, 5, one of hundreds of youngsters who attended the 2026 Del Rio Monarch Festival on Friday. Oct. 23. (Photo by Karen Gleason)

After the costume contest, those attending the festival could settle in and listen to the cumbia stylings of La Quimica, a local band that often performs at various events around town.

The writer can be reached at delriomagnoliafan@gmail.com.

Carmen Martinez, center, and Esme Esparza, right, the city’s community services director, register Del Rioans attending the 2026 Del Rio Monarch Festival. The first 100 attendees who registered received a pin specially designed for the festival. (Photo by Karen Gleason)
Del Rio artist Jose Gaitan offered free caricatures at his station at the 2026 Del Rio Monarch Festival at Brown Plaza on Friday. Oct. 23. Check out his work on Instagram @josegaitan.arte (Photo by Karen Gleason)

Joel Langton

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